I live on the East Side of Austin, TX.
These days, I’m working on measuring ROI with Google Analytics and indexing social media activities by pulling data from Facebook, Twitter and YouTube. I also train clients how to use these insights to craft strategies to meet their own goals.
In the past four years at VM Foundry I’ve lead a fantastic Account Planning & Service team on the digital strategy for social media marketing, search advertising and digital influencer communications, most recently on the San Antonio CVB account. And before that, I planned and developed Facebook applications, widgets and interactive sites for brands including the NFL, Clear Channel, DELL, Sutter Home and a couple politicians. My work has given me unique opportunities to be on Good Morning America, to help judge a $100,000 burger cook-off and to see the New Orleans Saints win SuperBowl XLIV.
In addition to putt-putt and food-truck’s, Austin feeds my hunger for live music. You can find me at the Mohawk, La Zona Rosa, Austin City Limits, Austin Music Hall or anywhere they can squeeze in Big Freedia.